Should You Advertise with Donna’s Edge?
If your advertising strategy is focused on digital ads and social media, you might be missing out on a highly effective advertising option: radio. Radio advertising has several benefits for small business:
• It’s affordable. Radio advertising is less expensive than the cable television advertising but often has the same reach. Because repetition is important to radio advertising, the low-cost enables you to run multiple ads, which get better results.
• It’s quick. Creating a radio ad is fast and easy if you use the services of our radio station to produce your ad. That means you can often purchase radio ads and get them on the air within days.
• It’s easy to narrowly target listeners. Radio stations are constantly examining their listener profiles to see which demographic groups listen to specific shows, personalities and times of day.